Amid headlines that often focus on uncertainty, there are encouraging signs that the property market is continuing to build momentum as we head into the final quarter of the year.
A Strong Start for the UK Economy
The wider economy has played a big part in shaping this outlook, with the UK beginning 2025 on firm ground and maintaining steady growth through the first half. GDP rose by 1.1% over that period, making Britain the fastest-growing economy in the G7. That strength provides a reassuring foundation for homeowners, landlords, and buyers looking to make decisions with confidence.
Mortgage approvals on the rise
One of the clearest signals of renewed confidence is the rise in mortgage approvals, which have climbed to a national six-month high. More buyers are taking their first steps or moving ahead with plans they may have delayed in previous years.
At Ashtons, we’ve recorded a 10% increase in registered buyers compared with this time last year, and an impressive 25% increase when set against 2023.
Wages outpacing house prices
Here in the South East, the balance between wages and property values is also improving. Wages are currently rising faster than house prices, which themselves have shown a steady 5% increase – a combination that points to a stabilising market supported by strong fundamentals. This national picture is being reflected locally too.
What this means for the local area
Demand is strong across Hertfordshire, with many people eager to find their next home or investment opportunity. For sellers, it’s a sign that the market is active and competitive. For landlords, it highlights the ongoing need for quality rental properties to meet growing demand.
Beyond the numbers: timing and confidence
Of course, property decisions are never just about numbers. They’re about timing, opportunity, and the reassurance of making choices with the right information to hand. By keeping an eye on broader economic trends, you can put yourself in a stronger position to take advantage of what 2025 has to offer.
Here to Guide You Through 2025
If you’re thinking about selling, letting, or investing this year, our teams are here to provide clear, expert advice. As the county’s top-selling estate agent, we’ve helped thousands of clients navigate changing markets and achieve their goals – and we’d be delighted to help you do the same. If you’d like to talk through your options, simply get in touch with one of our offices, we’re always happy to help.
